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Topic: Collecting Data (Higher - Unit 1)

Specification References: S2.4

S2.4 Design data-collection sheets distinguishing between different types of data.


Candidates should be able to:

  • understand the data collection methods observation, controlled experiment, questionnaire, survey and data logging
  • know where the different methods might be used and why a given method may or may not be suitable in a given situation
  • design and use data collection sheets for different types of data
  • tabulate ungrouped data into a grouped data distribution

Examples

  1. A data logging machine records how many people enter and leave a club.
    The table shows the data for 10-minute periods.

    Period ending at People entering People leaving
    10.10pm 23 2
    10.20pm 65 7
    10.30pm 97 21
    10.40pm 76 22
    10.50pm 67 44
    11.00pm 33 33

    The club opens at 10pm.
    How many people are in the club at 10.20pm?

view more examples

  1. Market researchers want to obtain opinions on a new product.

    1. Which one of these data collections methods would you use?

      Telephone interview    Postal survey    Face-to-face interview    Observation

    2. Explain how you would use your choice of method to obtain opinions.
  2. Oscar thinks there are more adverts aimed at women compared with men.
    He watches TV for two 10-minute periods.
    Design an observation sheet he could use for this data collection.